Part of the Emirates group, Arabian Adventures is the Middle East’s leading destination management company, hosting many of the region’s largest and most complex events and incentives.
My ongoing work with them includes –
• Complete content for their first ever website – take a look at the full website here
• Press releases, monthly newsletters, case studies, sales brochures and more
• Support that helped win them their first major award
Based in Dubai and with an international reputation for local knowledge, creativity and hospitality, Arabian Adventures had already achieved considerable success, but now needed the content, press and web presence to match, as well as an additional aim – to win a major award in the next twelve months.
Over the course of a year, I worked with Arabian Adventures to develop the full range of material to support these aims. As well as their first stand-alone website, this included company profiles and mission statements that defined their philosophy and approach, a monthly newsletter to actively promote their success stories, and promotional advice, press articles and blogs that gained them increased media attention and greater public awareness of how they were pushing the boundaries of what’s possible in the events industry.
Finally I developed an unbeatable pitch and in-depth supporting study for potential awards on their behalf. This package ultimately led to Arabian Adventures being presented the SITE Crystal Award for Excellence in Incentive Travel 2017 – the highest honour in their industry and the first time a company in the UAE had ever received this prestigious award.
Result –
An already successful company’s profile, network and reputation were boosted, with the award to prove it.
Dan is an absolute miracle worker – he has helped us to completely re-brand our business.
Louisa Samagui, Head of Marketing, Arabian Adventures
